Saturday, August 9, 2008

Applebee's Wins Neighbor Award

From helping libraries reward children for reading to hosting in-restaurant fundraisers to assist nonprofits, Applebee’s has remained active in the Atlanta area throughout the last year by sponsoring and hosting a variety of programs and events.  

In recognition of its top-quality community involvement, the Applebee’s  franchisee for the greater Atlanta area has been awarded the National Restaurant Association’s Restaurant Neighbor Award for the state of Georgia. Applebee’s also won  the award last year.

In recognition of its state win, Applebee’s will receive a plaque from the National  Restaurant Association and the Georgia Restaurant Association. Also, Applebee’s will now be considered for the award nationally and the chance to receive $5,000 to be donated to a charity or community project of its choice.

Here's some of the the events Applebee has taken part in:

The Giving Tree: Holiday fundraiser to benefit local charities where diners can add $1, $5, $10 or $25 to their guest checks, and then have a paper ornament featuring their donation hung on “The Giving Tree” at Applebee’s; the program raised more than $21,000 last year.

Dining to Donate: Allows any nonprofit to fundraise in the restaurant by collecting 15 percent of guest check totals from participating diners.

Catch The Reading Bug: Incentive program to help encourage kids to participate in the Vacation Reading Program by awarding them with free kid’s meal cards; certificates distributed to libraries valued more than $124,000.

Flapjack Fundraisers: Template breakfast fundraiser created to make it easier
for any organization to fundraise. Five restaurants participate in this program.

Applebee’s also sponsors many community events, including an annual golf tournament to raise money for the Muscular Dystrophy Association, through which more than $760,000 has been raised with 2,500 volunteer hours invested over the last 13 years.  

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